4 Things Singapore Retail Business Owner Should Be Aware Of In 2019 Millennials Era
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3 Reasons Why ?
Your branding marketing campaign cannot reach millennials effectively and cannot get the attraction from them nowadays. Old style of marketing tools is very common and not effective in 2019 millennials era.
A lot of retail competitors in 2019. For millennials, every retail shop provides similar service, they no longer loyal to single brand, you need to be stand out among them and let them know your latest products / services.
Old style of membership card and reward program are not effective to millennials in 2019. They do not really remember your brand.
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The effective solution for Singapore retail business in 2019 millennials era
A whole new way of marketing and membership and reward system to target millennials in 2019
Singapore millennials were born between year of 1980 to 2000. They become the main consumer and have the highest spending power in 2019. They have passion in their life, advocate work-life balance, like new things especially the latest fashion, technology and delicious food.
Today, with 4G technology and mobile devices are getting more and more mature. Singapore millennials own the latest mobile phone. They like to download different type of mobile application in their mobile phones.
Membership card and reward program is a common tool use by retail business to retain their customer. But, are you aware of your membership system cannot fit in today mobile era in 2019? This is because old style of membership system cannot attract your customer anymore, they have too many physical cards and physical coupons in their wallet.
In 2019, Groopper Apps Pte Ltd introduced a whole new form of customer loyalty and membership system, which is on mobile app. Just one click to download the mobile app and your customer have your retail membership system in their mobile phone.